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Why You Only Need "1,000 True Fans"

By Kevin Kelly
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Targeting The Smallest Viable Audience

By Seth Godin
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How To Create "Superfans" (Or A Loyal Following)

By Pat Flynn
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The Power Of Building A Tribe (& Why We Need To)

By Seth Godin
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"Contagious" Ideas & Why They Catch On

By Jonah Berger
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Building A Customer Base From Nothing

By Alex Hormozi
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How To Get Customers (& Keep Them)

By Marie Forleo
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“Once we learn to shun the none believers, to be comfortable enough to say ‘it’s not for you,’ then we free ourselves up. No one can make something for everyone.”

- Seth Godin

Films & Trailers

By Building A Brand
Tips & Webisodes

By Ali Abdaal & The Futur
Podcasts

By Tim Ferriss
Clips & Interviews

By David Allemann
Insight


Kevin Kelly
1,000 True Fans

Seth Godin
In search of the minimum viable audience

StartupNation
Seth Godin Talks the Importance of Seeking the Smallest Viable Market

Entrepreneur
4 Secrets to Form and Cultivate Your Big Tribe

Forbes
5 Simple Steps To Find Your Niche Market

Forbes
The Tribe Effect: How Building Communities Transforms Marketing For Business Owners

Medium
50 tips from the master to help you build your tribe and grow your impact

Vertical Divider
Audio


Seth Godin
We Choose Our Own Tribes


Chris Guillebeau
How to Spark a Movement & Build a Readership (& Make Money Doing It)

Audio Clips


Seth Godin
Everyone Can't Be Your Customer; Serve the Smallest Viable Audience

Seth Godin
Embrace the Idea That 1,000 True Fans Is More Than Enough

Kevin Kelly
With Direct Audience Contact, You Only Need 1,000 True Fans to Make an Honest Living

Kevin Kelly
The Internet Makes it Easy to Find True Fans of Unique Ideas

Book Extracts

Why Things Catch On
Taken from Contagious, By Jonah Berger.
Prologue
Taken from Superfans, By Pat Flynn.
Joel Spolsky Is Changing The World
Taken from Tribes, By Seth Godin.
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